Kit pricing
Every Kit plan, read off Kit’s own pricing page on 23 September 2026.
Kit plans
| Plan | Per month | In pounds (approx.) | Includes | Terms |
|---|---|---|---|---|
| Free | Free | Free | 10,000 subscribers | — |
| Creator | $33 | £24.65 | 1,000 subscribers | monthly; $390/yr billed annually |
| Pro | $66 | £49.31 | 1,000 subscribers | monthly; $790/yr billed annually |
Checked 23 September 2026 on Kit’s pricing page. Pound figures use the European Central Bank reference rate of 6 November 2026.
How Kit’s price compares
Cheapest paid plan of each tool we compare Kit with, lowest first, in pounds for a like-for-like view.
| Tool | Free plan | Paid from | In pounds (approx.) |
|---|---|---|---|
| Brevo | Yes | £6/mo | £6/mo |
| ActiveCampaign | No | $15/mo | £11.21/mo |
| Systeme.io | Yes | $17/mo | £12.70/mo |
| GetResponse | No | £13/mo | £13/mo |
| Ghost | No | $18/mo | £13.45/mo |
| MailerLite | Yes | $19/mo | £14.19/mo |
| AWeber | Yes | $25/mo | £18.68/mo |
| Kit | Yes | $33/mo | £24.65/mo |
| beehiiv | Yes | $49/mo | £36.61/mo |
| Substack | Yes | 10% of paid revenue | — |
Price history
- 24 September 2026 — Now also compared as a newsletter platform. Paid newsletters on every plan including free, at 3.5% + 30¢ per payment. Prices unchanged.
- 23 September 2026 — Creator $33/mo and Pro $66/mo for 1,000 subscribers; free up to 10,000 subscribers.
Every recorded change is also on the public changelog.
More on Kit
Common questions
How much does Kit cost?
Kit has a free plan, and its paid plans start at $33/mo (monthly; $390/yr billed annually), about £24.65 a month. Checked against Kit’s own pricing page on 23 September 2026.
Does Kit have a free plan?
Yes. Free up to 10,000 subscribers, with unlimited landing pages, forms and broadcasts. Unlimited automations and sequences need a paid plan.
How much is Kit in pounds?
Kit bills in US dollars. Its cheapest paid plan, $33/mo, is about £24.65 a month at the European Central Bank reference rate on 6 November 2026. The amount charged to a UK card depends on your bank's exchange rate and fees.
What is cheaper than Kit?
Of the tools we compare it with, Brevo (from £6/mo), ActiveCampaign (from $15/mo), Systeme.io (from $17/mo) have lower paid entry prices. A lower price usually means a smaller plan, so compare what each includes.
Sources & verification
- api.frankfurter.app — checked 6 November 2026European Central Bank reference rate, published via Frankfurter.
- kit.com — checked 23 September 2026Free up to 10,000 subscribers, with unlimited landing pages, forms and broadcasts. Unlimited automations and sequences need a paid plan.