Kit pricing
Every Kit plan, read off Kit's own pricing page on 23 September 2026.
Kit plans
| Plan | Per month | In pounds (approx.) | Includes | Terms |
|---|---|---|---|---|
| Free | Free | Free | 10,000 subscribers | — |
| Creator | $33 | £24.96 | 1,000 subscribers | monthly; $390/yr billed annually |
| Pro | $66 | £49.92 | 1,000 subscribers | monthly; $790/yr billed annually |
Checked 23 September 2026 on Kit's pricing page. Pound figures use the European Central Bank reference rate of 24 September 2026.
How Kit's price compares
Cheapest paid plan of each tool we compare Kit with, lowest first, in pounds for a like-for-like view.
| Tool | Free plan | Paid from | In pounds (approx.) |
|---|---|---|---|
| Brevo | Yes | £6/mo | £6/mo |
| ActiveCampaign | No | $15/mo | £11.35/mo |
| Systeme.io | Yes | $17/mo | £12.86/mo |
| GetResponse | No | £13/mo | £13/mo |
| Ghost | No | $18/mo | £13.62/mo |
| MailerLite | Yes | $19/mo | £14.37/mo |
| AWeber | Yes | $25/mo | £18.91/mo |
| Kit | Yes | $33/mo | £24.96/mo |
| beehiiv | Yes | $49/mo | £37.07/mo |
| Substack | Yes | 10% of paid revenue | — |
Price history
- 24 September 2026 — Now also compared as a newsletter platform. Paid newsletters on every plan including free, at 3.5% + 30¢ per payment. Prices unchanged.
- 23 September 2026 — Creator $33/mo and Pro $66/mo for 1,000 subscribers; free up to 10,000 subscribers.
Every recorded change is also on the public changelog.
More on Kit
Common questions
How much does Kit cost?
Kit has a free plan, and its paid plans start at $33/mo (monthly; $390/yr billed annually), about £24.96 a month. Checked against Kit's own pricing page on 23 September 2026.
Does Kit have a free plan?
Yes. Free up to 10,000 subscribers, with unlimited landing pages, forms and broadcasts. Unlimited automations and sequences need a paid plan.
How much is Kit in pounds?
Kit bills in US dollars. Its cheapest paid plan, $33/mo, is about £24.96 a month at the European Central Bank reference rate on 24 September 2026. The amount charged to a UK card depends on your bank's exchange rate and fees.
What is cheaper than Kit?
Of the tools we compare it with, Brevo (from £6/mo), ActiveCampaign (from $15/mo), Systeme.io (from $17/mo) have lower paid entry prices. A lower price usually means a smaller plan, so compare what each includes.
Sources & verification
- api.frankfurter.app — checked 24 September 2026European Central Bank reference rate, published via Frankfurter.
- kit.com — checked 23 September 2026Free up to 10,000 subscribers, with unlimited landing pages, forms and broadcasts. Unlimited automations and sequences need a paid plan.