Price changes

Every time a vendor's pricing page is re-checked and something has moved, it is logged here with the date. Nothing on this site changes silently. Subscribe by RSS.

Sales fees recorded in full for Skool, Circle and Mighty Networks

  • Skool — Fees recorded from Skool’s payments FAQ: 10% + 30c per transaction on Hobby; 2.9% + 30c on Pro, or 3.9% + 30c on payments over $900. Card processing is included. Prices unchanged.
  • Circle — Recorded that the 2% and 1% transaction fees are charged in addition to Stripe’s processing fee, as Circle’s pricing page states. Prices unchanged.
  • Mighty Networks — Recorded the Growth plan’s 0.5% transaction fee. Prices unchanged.

Four categories and 21 tools added; WP Engine re-recorded in pounds

  • WP Engine — Re-recorded in the currency WP Engine shows UK visitors by default. Essential £30/mo, or £24/mo billed annually (£288, a promotional first-year rate); Core from £312/mo. Not a price change: the USD figures recorded on 23 September ($336 a year for Essential) are still current.
  • beehiiv — Added. Launch free to 2,500 subscribers; Scale $49/mo and Max $109/mo for 1,000 subscribers; 0% of paid-subscription revenue.
  • Kit — Now also compared as a newsletter platform. Paid newsletters on every plan including free, at 3.5% + 30¢ per payment. Prices unchanged.
  • MailerLite — Added. Free to 250 subscribers; Comfort $19/mo and Power $39/mo for 1,000 subscribers; no sales fee on paid newsletters.
  • Ghost — Added. Ghost(Pro) Starter $18/mo, Publisher $35/mo (1,000 members), Business $239/mo (10,000); 0% of subscription revenue from Publisher.
  • Substack — Added. Free to publish; keeps 10% of paid-subscription revenue, plus Stripe fees.
  • Skool — Added. Hobby $9/mo (10% transaction fee), Pro $99/mo (2.9%); $7.50 and $82 billed yearly.
  • Circle — Added. Professional $89/mo, Business $199/mo, Scale $419/mo (billed annually); 2% or 1% transaction fees.
  • Mighty Networks — Added. Launch $95/mo, Scale $215/mo, Growth $425/mo ($79, $179 and $354 billed annually).
  • MailerLite — Now also compared as an email marketing tool.
  • ActiveCampaign — Added. Starter $15/mo, Plus $49/mo, Pro $79/mo, Enterprise $145/mo for 1,000 contacts (billed annually).
  • AWeber — Added. Free plan; Lite $25/mo and Plus $45/mo for 501–1,000 subscribers ($250 and $450 a year).
  • Brevo — Added. Free plan (300 emails a day); Starter £6/mo, Standard £13/mo, Professional £429/mo, priced by emails sent.
  • Surfer SEO — Added. Discovery $59/mo, Standard $119/mo, Pro $219/mo, Peace of Mind $359/mo ($49, $99, $182 and $299 billed yearly).
  • Moz Pro — Added. Starter $49/mo, Standard $99/mo, Medium $179/mo, Large $299/mo ($79, $143 and $239 billed yearly).
  • SiteGround — Added. StartUp £1.99/mo, GrowBig £3.99/mo, GoGeek £5.99/mo first year (prepaid, ex VAT); renew at £13.99, £23.99 and £34.99.
  • Rocket.net — Added. Starter $30/mo, Pro $60/mo, Business $100/mo, Expert $200/mo; $1 first month; no renewal increases.
  • LearnWorlds — Added. Starter €29/mo plus €5 per paid enrolment, Pro Trainer €99/mo, Learning Center €299/mo (€24, €79 and €249 billed annually), ex VAT.
  • Leadpages — Added. Grow £85/mo, Optimize £170/mo (£68 and £136 billed annually); unlimited traffic on every plan.
  • Unbounce — Added. Starter $29/mo, Build $99/mo, Experiment $149/mo, Optimize $249/mo ($22, $74, $112 and $187 billed annually).
  • Instapage — Added. Create $99/mo, Optimize $199/mo ($79 and $159 billed annually).
  • WebinarJam — Added. Starter $49/mo, Basic $99/mo, Professional $299/mo, Enterprise $499/mo ($39, $79, $229 and $379 billed annually).
  • Demio — Added. Starter $63/mo, Growth $117/mo per host ($45 and $80 billed yearly); Premium $196/mo per host, yearly only.
  • ClickMeeting — Added. Live £37/mo, Automated £45/mo for 50 attendees (£31 and £38 billed annually).

Baseline: all fifteen tools checked against vendor pricing pages

A baseline records the prices on the day tracking began. It is not a claim that anything changed on this date.

  • Thinkific — Basic £46/mo, Start £92/mo, Grow £186/mo (£34/£69/£139 billed annually).
  • Teachable — Starter $39/mo with a 7.5% transaction fee, Builder $89/mo, Growth $189/mo.
  • Kajabi — Basic $179/mo, Growth $249/mo, Pro $499/mo; no revenue share.
  • Podia — Mover $49/mo with a 5% transaction fee, Shaker $99/mo, Earthquaker $179/mo.
  • Semrush — SEO £113/mo, Starter £161/mo, Pro+ £242/mo, Advanced £444/mo.
  • Ahrefs — Starter £23/mo, Lite £99/mo, Standard £199/mo, Advanced £359/mo; free for your own sites.
  • SE Ranking — Core £95/mo, Growth £209/mo; 14-day trial.
  • Mangools — Basic $61/mo, Premium $81/mo, Agency $141/mo (about 38% less billed annually).
  • Systeme.io — Startup $17/mo, Webinar $47/mo, Unlimited $97/mo; free plan 2,000 contacts.
  • Kit — Creator $33/mo and Pro $66/mo for 1,000 subscribers; free up to 10,000 subscribers.
  • GetResponse — Starter £13/mo, Marketer £44/mo, Creator £51/mo for 1,000 contacts; 14-day trial, no free plan listed.
  • Kinsta — Launch $35/mo through Scale $169/mo; first month free on business plans.
  • WP Engine — Essential from $28/mo (first-year rate, billed annually); Core from $400/mo.
  • Cloudways — DigitalOcean servers from $14/mo (1GB) to $99/mo (8GB), billed hourly.
  • Hostinger — Premium $2.99/mo, Unlimited $3.99/mo, Cloud Startup $7.99/mo on 48-month terms; renewals $10.99–$25.99/mo.