Moz Pro
A long-established SEO suite — keywords, links, rank tracking and audits — now with AI-search visibility tracking.
Pricing
| Plan | Per month | Limits | Terms |
|---|---|---|---|
| Starter | $49 | 1 site | monthly; for a single website |
| Standard | $99 | 3 sites | monthly; $79/mo billed yearly |
| Medium | $179 | 10 sites | monthly; $143/mo billed yearly |
| Large | $299 | 25 sites | monthly; $239/mo billed yearly |
Checked 24 September 2026. Billed in USD. Yearly billing saves 20%.
Strengths and limitations
Strengths
- +Standard and above track AI visibility across ChatGPT, Gemini, Google AI Mode and Perplexity.
- +Standard tracks 3 sites and 300 keywords and crawls 400,000 pages a month.
- +A $49 Starter plan for a single website, and a free trial on Medium.
Limitations
- −Standard includes one user; a second needs Medium, at $179 a month.
- −AI content briefs are capped at 2 a month on Standard and 10 on Medium.
- −AI prompts are tracked weekly on every plan, not daily.
Capability scores
| Dimension | Score | |
|---|---|---|
| Keyword research | 4/5 | |
| Backlink data | 4/5 | |
| Rank tracking | 4/5 | |
| Site audits | 4/5 | |
| AI-search tracking | 4/5 | |
| Breadth of features | 4/5 | |
| Ease of use | 4/5 | |
| Value for money | 3/5 | |
| Free plan | 2/5 | |
Moz Pro pricing and alternatives
Moz Pro compared
Alternatives
Semrush
The broadest SEO suite on the market, now bundling AI-search visibility tracking into most plans.
Ahrefs
The SEO suite best known for its backlink index, powered by one of the most active crawlers on the web.
SE Ranking
A capable all-round SEO platform priced well below the big two, with strong rank tracking and AI-search (GEO) tools.
Mangools
A set of simple, beginner-friendly SEO tools — best known for KWFinder — at the lowest prices in this comparison.
Surfer SEO
A content optimisation and AI-visibility platform: write pages built to rank, then track how AI answers mention you.
Common questions
How much does Moz Pro cost?
Moz Pro starts at $49/mo (monthly; for a single website). Billed in USD. Yearly billing saves 20%. Checked against the vendor's pricing page on 24 September 2026.
Does Moz Pro have a free plan?
No. No free Moz Pro plan; Medium has a free trial. Moz also offers separate free SEO tools.
Is Moz Pro any good?
It scores 77 out of 100 on our weighted capability scoring, ranking fourth of 6 for SEO tools. Small businesses and marketers who want an established SEO suite with AI-search tracking at a mid-range price. Its main limitation: standard includes one user; a second needs Medium, at $179 a month.
Sources & verification
- moz.com — checked 24 September 2026No free Moz Pro plan; Medium has a free trial. Moz also offers separate free SEO tools.